Here’s video #9 of 10 in the “Training From The Bowling Alley Parking Lot Series”.
In this video I describe what many people have found to be the secret to making easier arrangements with any family. It all comes down to understanding family roles and how it influences the decision making process.
If you missed the previous videos in the series here’s the links.
Video #1 – Inside Reality vs Outside Perception,
Video #2 – Who do you compete with ,
Video #3 – Why most funeral home advertising does not work,
Video #4 – How to get your ad noticed,
Video #5 – Pushing the right hot buttons ,
Video #6 – What families need before they buy,
Video #7 – Selecting the right topics,
Video #8 – Baby Boomer Women,
If you would like to download this video in mp4 format (ipad friendly) Click Here
Feel free to add your comments below (yes I do read them!)
Recent Posts
“My Professor said cremation is a fad and will go away soon.” That was the response I received from one of my client’s new Funeral Director apprentices when I asked what they...
Years ago, I found myself serving a three-year term on the Executive Committee at the Church my family was attending at the time. The Committee Chairman had called and asked if I’d consider...