I’ve learned over the years that it’s a good idea to “stay in your lane.” If you’re not familiar with that phrase, it’s often defined as sticking to what you...
Category: Social Media
This is a common question that new clients ask me. They’ve read about blogging, their website vendor recommends having a blog, and they are wondering whether it is worth the effort. The short...
If you have hired an agency to manage your Facebook page, there’s a good chance that you are wasting your money. This post will explain why… First, I should emphasize that Facebook is an...
It’s fairly common practice today for funeral homes to leverage social media to help families spread the news about the loss of a loved one and the service information. The most common scenario...
Just a few years ago it was common for a funeral home’s biggest expense related to online marketing to be the development of their website. A new website was often custom development project and...