It happened again this week; another funeral home website vendor tried to feed me a line of bull about their Search Engine Optimization (SEO) service. Vendor - “Our approach is proprietary,...
Category: Google Ranking
This is a common question that new clients ask me. They’ve read about blogging, their website vendor recommends having a blog, and they are wondering whether it is worth the effort. The short...
Everhere.com is a new obit poacher showing up all over the country these days and they are succeeding with Google’s help. If you are not familiar with obituary poaching, that is the process of...
Right now, somewhere in your community is a person who needs a funeral home. Maybe they are at a hospital sitting beside the bed of their aging parent who is about to pass. Knowing their...
In my last blog post, I mentioned that Google has been making changes and that those changes are making it harder for you to connect with families and win the call. Here’s a little...
Just a few years ago it was common for a funeral home’s biggest expense related to online marketing to be the development of their website. A new website was often custom development project and...