Is Copying Hurting Your Business?

I'll remember it for the rest of my life...I was 9 years old and in grade 4. When suddenly, out of the blue, my best friend and I were called down to the principal's office for copying each others...

New FTC Guidelines

The FTC is at it again. Yes the same organization that brought you the General Price List and has come up with a new way to protect consumers from unscrupulous business practices. It is important...

Marketing Personalization

Personalization....you hear about it at every trade show, you hear about it from every merchandise vendor, and you read about it in every trade magazine. Ten years ago only a small percentage of...