On January 22nd, 2015, I joined a group that no one wants to be in. It’s the group of parents who have lost a child. If you read my newsletter about bribing a Russian judge to finish adopting a...
Category: Funeral Home Marketing
If you have hired an agency to manage your Facebook page, there’s a good chance that you are wasting your money. This post will explain why… First, I should emphasize that Facebook is an...
True story…. The year was 1997. My wife and I were in a courtroom in the Russian city of Nizhny Novgorod, finalizing the adoption of our new daughter. Yuri, our adoption facilitator, was...
Twenty-five years ago, I started my first business and needed to learn marketing to keep my sales funnel filled. There’s nothing quite like spending your own money on something to make you...
That was the closing sentence in an email a long-term client sent me last week. “Working MUCH harder for almost the same amount of money.” On the surface, that may sound like bad news. I...
I recently participated in a panel webinar for ICCFA. Below is the replay of my portion of the webinar and an article I wrote from the content. The 4 M’s of Marketing If...