Baby Boomer Women


Here’s video #8 of 10 in the “Training From The Bowling Alley Parking Lot Series”.

In this video I explain why you need to target all of your marketing towards the baby boomer women in your community.


If you missed the previous videos in the series here’s the links.
Video #1 – Inside Reality vs Outside Perception,
Video #2 – Who do you compete with ,
Video #3 – Why most funeral home advertising does not work,
Video #4 – How to get your ad noticed,
Video #5 – Pushing the right hot buttons ,
Video #6 – What families need before they buy,
Video #7 – Selecting the right topics,

If you would like to download this video in mp4 format (ipad friendly) Click Here

Feel free to add your comments below (yes I do read them!)

John Callaghan

Fractional Chief Marketing Officer for Funeral Business Builders

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